
You
will recall that Shakespeare asks......
"What's in a name ?
~ that which we call a rose ~ by any other name ~ would smell as
sweet"
This may be so but ask yourself, does Mr. Joe
Field leave the same impression or convey the same importance of presence as Lord
Joseph Field?

By acquiring and using a Title
you might well find yourself being treated very differently by the people
with whom you come into contact in all aspects of social and commercial
interaction.
For example.............
You
may travel a great deal, either as part of your
work or purely for pleasure. Whether on board an aircraft or aboard ship
or indeed when simply staying in a hotel anywhere in the word, with a title in
front of your name, you may find that you receive a better
class and quality of service.

Should
you be in business then here your title may help to
enhance the image and profile
of your company in a very cost effective way. Many of your clients, or
indeed, potential clients, will undoubtedly be impressed by a titled company
owner or board member.
One
very good example of the use of a title in business promotion is the well known
London restaurateur and TV personality, Richard,
7th Earl of Bradford who uses his title to publicise and
promote, not only his own numerous restaurants and other business interests, but
also the business interests of his many sponsors.
Acquiring
a title is without doubt, the single, most important thing you can do to
enhance, both you, and your company's profile and prospects for success.
So
important and significant is the use of a title in business promotion that it is
not a case of can you afford to acquire a title.....but rather....can
you afford not to ?

In
every day situations you may find your title gives
you some unsuspected and surprising benefits. At restaurants, for example,
expect the best table and attentive service....for example.....
Having been given the title of Baroness as a Christmas gift
Baroness Maria McErlane writes in her column in The Times (6th Jan 2002) .....
...." [the title] was given to me
by a....friend who insisted that I try it out, so I called Nobu, a notoriously
difficult restaurant in which to book a table, and was told, as plain old me,
that the first available booking was in April. I called again a day later
as baroness and was given a table next Tuesday. How
thrilling...."
